Why is an hourglass figure so idolised by the plus size fashion industry?

 My second article for Indie+Design is up now!

Image via Pixabay

Although plus size women come in a multitude of shapes and sizes, most fashion choices for plus size women are designed for an hourglass figure. There aren’t many types of dresses available to us – the oversized boxy or swing dress, tight fitting bodycon, wrap dresses, and 50s style fit and flare. You almost always see the latter three dress styles modelled on hourglass women. As I mentioned in my last article a lot of plus size models pad out their bodies to imitate the hourglass figure, and conversely, some models use corsets to give an hourglass look to naturally less defined silhouettes.

That tells us that a lot of models don’t naturally have the hourglass shape, let alone the average woman. Use of padding and corsetry in modelling should make designers think about the body shapes they’re neglecting, but instead, they push this hallowed hourglass shape.

Read the rest of the post here.
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Thanks for reading.
Leah xoxo